by Neeta Gupta | Oct 8, 2021 | Business & Innovation
Amongst a few of the major reason that cause a business to fail are lack of money and the inability to develop the idea. However, what many entrepreneurs do not know that the main cause of failure is not validating the business idea. Because of their extremely... 
by Neeta Gupta | Aug 6, 2021 | Business & Innovation
One of the core lessons that the pandemic has shown is that by leveraging modern technology, businesses can function, even under lockdown. Technology offers resilience, and businesses not only managed to sustain but also managed to grow. We can’t deny the... 
by Neeta Gupta | Jul 12, 2021 | Business & Innovation
Defining the potential user/s of their products for startup owners doesn’t seem to be a difficult part. The difficult part to identify the persona of the users and then sticking to them. How many times it happens that startups define users in broader perspective and... 
by Neeta Gupta | Jun 28, 2021 | Business & Innovation
Startups in Europe may have a long way to cross the gap and reach the heights that of Silicon Valley, but it’s on the right track. According to a report published by EuropeanStartups.co, around 205 startups reached a valuation of over $1 billion n the year... 
by Neeta Gupta | Jun 2, 2021 | Business & Innovation
At first, one may believe that Customer Service and Customer Relations are synonymous. However, there is a very distinct difference between the two. Customer Service is more of an inbound function which a customer expects before or after making a product purchase. On... 
by Neeta Gupta | May 20, 2021 | Business & Innovation
This is 2021, and we believe every business knows the importance of having an online presence in the form of a website. Irrespective of the industry that the business is in, a website can greatly affect its success. For a startup, a website establishes trust for...
